The Medici family were merchants and bankers who had enormous impacts over the city of Florence throughout the Renaissance. They managed the Medici bank, which at its peak was the biggest bank in Europe. The House Of Medici rose to power around the time of Giovanni de Medici who began the Medici bank and became leader of the merchants in Florence. His son Cosimo continued the family’s rise to power by becoming the leader of Florence.
The Medici were famous for their patronage of art throughout the Renaissance, and are said to be the reason why Florence became such a centre of the Renaissance in Italy. Patronage is a term to describe a rich person or a rich family that gives supports and making life easier for artists. For example, they economically help to artists for their major works of art. The Medici patronage had brought enormous effects on the Renaissance, allowing artist to give their attentions purely on their work without having to worry about financial problems. Thanks to the Medici family, a remarkable amount of the art and architecture was created in Florence toward the start of the Renaissance.