Invest in the growing sectors:The proposal of the investment in the growing sector like simple meals low sodium heart healthy soups and dry soups was given by Srikanth Tipha ,who is the director of the simple meals unit ,so he made the strategy on his own unit ,he proposed the company should emphasize efforts in simple meals,low sodium heart healthy soups ,dry soups.This will happen by the advertisng and promotion ,so that the consumers can consume this type of soups.For this company should increase 18% in advertising.