almart’s Retail Link is triggered by consumer purchases in local stores by point-of-purchase cash register data. This is in contrast to more traditional supply chains which often start with a manufacturer or distributor shipping goods to local stores based on forecast sales or the hope of making more sales by flooding isles with products (“push” driven supply chains). In the case of Walmart, the supply chain is driven by consumer behavior which “pulls” replacement stock from inventory.almart’s Retail Link is triggered by consumer purchases in local stores by point-of-purchase cash register data.
This is in contrast to more traditional supply chains which often start with a manufacturer or distributor shipping goods to local stores based on forecast sales or the hope of making more sales by flooding isles with products (“push” driven supply chains). In the case of Walmart, the supply chain is driven by consumer behavior which “pulls” replacement stock from inventory.
